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Abels Communication Company

Strategy Implementation Councel

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Results-Driven Business Strategies, Implementation and Counsel

For 47 years, Richard Abels helped business, nonprofit and governmental entities identify and sharpen strategic advantages and then created clear, concise, results-driven marketing and communications programs which accomplished organizational goals.

Abels’ career-long expertise encompassed:

  • Strategic Marketing Planning
  • Organizational Communications
  • Active and Reactive Media Relations
  • Advertising and Public Relations – traditional, digital and social
  • Crisis Communications Management and Response

Working for national ad agencies and client-side companies prior to forming AbelsComm in 2003, Abels retired in 2021. Today, he provides pro bono counsel and support to non-profit organizations and executives, delivers Meals on Wheels and is an avid year-round outdoor swimmer.

Richard can still be reached at info@AbelsComm.com

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  • Old School Ain't Old

    If you think “Old School” means “no longer relevant”, think again. It's tried & true, dependable, effective, battle-tested, count-on-it, experienced, trustworthy, knowledgeable and, most of all, successful. 

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    1: Never burn a bridge.

    2: If you are going to burn a bridge, nuke it.

    3: See Rule 1.

From The Archives

Your Audiences Drive the Message

August 22, 2016

In the ‘60s, Marshall McLuhan’s “The medium is the message” was game-changing. But today, your audiences drive the message. McLuhan, a philosopher of communication theory, noted the medium through which… Read More...

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